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How to move your email list without losing anyone

A calm, step-by-step guide to switching email providers.

Support team member ready to help

Switching email providers sounds risky, but with a little care you won't lose a single reader.

1. Export everything

Download your subscribed contacts and, just as important, your unsubscribed and bounced contacts, so they stay suppressed.

2. Note where people came from

Write down how each list was built: website form, events, members. It's your proof of permission.

3. Set up your domain first

Add your sending records before your first send, so mail arrives signed and trusted.

4. Start with your most engaged readers

Send first to people who opened or clicked recently, then widen to everyone over a few sends.

5. Or let us do it

Founding Hapi Mail clients get a free, done-for-you move. Tell us about your list.

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