| What matters | Mailchimp | Hapi Mail |
|---|---|---|
| Starting price | Essentials from $13/month; Standard from $20/month | Starter $19/month with everything included |
| Automation | Up to 4 steps on Essentials; more on higher plans | Unlimited automations on every paid plan Coming soon |
| Team logins | 3 on Essentials, 5 on Standard | 3 on Starter, 10 on Growth, unlimited on Pro |
| Custom-coded emails | Create only on Essentials; sending needs an upgrade | Send your own HTML on every plan |
| Nonprofit discount | 15%, requested through billing | 20% for churches and nonprofits, applied at signup |
| Monthly emails | 10 times contacts on Essentials, 12 on Standard, 15 on Premium | 12 times contacts on every paid plan |
| Overages | Charged when limits are exceeded | Sends never stop; we warn first, then you upgrade or add credits at $1.50 per 1,000 |
| Moving over | Do it yourself | Free done-for-you move for founding clients |
Competitor details are taken from each company's public pricing and help pages, checked November 2026. Prices and plans change often; check their sites for the latest. Mailchimp is a trademark of its owner. Hapi Mail is not affiliated with Mailchimp.
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